Communication Skills

Communication is the transmission and reception of a message from one party to another in such a way that it is mutually understandable. Effective communication takes place when the sender and the receiver of the message understand it in the same way.

 We need to communicate in our everyday life: between husbands and wives, parents and children, teachers and students, amongst neighbours to name but a few. Most particularly, effective communication is essential to insure good relations among stakeholders in our fast moving business world: employers and employees, sellers and buyers, producers and consumers, service provider and customers.